Optional
Algeria Revolution Day
National HolidaysNational Days
A solemn-leaning national day: respectful tribute content; keep commercial angles minimal.
Best for
NGOsGovernment
F&B Marketing Calendar for MENA
Restaurants, cafés, food brands, delivery and FMCG food.
Upcoming moments for this industry
Optional
Green March Day
National HolidaysNational Days
A patriotic observance — green-themed tribute content; avoid political commentary on territorial issues.
Best for
F&BGovernment
Optional
Singles' Day (11.11)
Shopping SeasonsSocial Media Moments
A useful early-November revenue spike and a lighter 'self-gifting' angle two weeks before White Friday.
Best for
FashionBeautyE-commerceTechnology
Industry-specific
World Diabetes Day
Awareness Days
Highly relevant regionally: free screening drives, sugar-aware menus and prevention content resonate strongly.
Best for
F&BHealthcareNGOsGovernment
Must-use
Oman National Day
Must-Use EventsNational Holidays
Oman's celebration style is elegant and understated — refined creative with khanjar and frankincense motifs outperforms…
Best for
F&BTourismE-commerceGovernment
High opportunity
Morocco Independence Day
National HolidaysNational Days
A patriotic moment pairing well with November retail season — heritage-modern fusion creative stands out.
Best for
F&BFashionE-commerceGovernment
High opportunity
Lebanon Independence Day
National HolidaysNational Days
A heartfelt national moment — cedar motifs and love-for-Lebanon storytelling resonate; keep economic hardships in mind…
Best for
F&BTourismE-commerceNGOs
Must-use
White Friday
Must-Use EventsShopping Seasons
The single biggest e-commerce week in MENA.
Best for
FashionBeautyE-commerceFinanceTechnology
High opportunity
Black Friday & Cyber Monday
Shopping Seasons
Overlaps White Friday — decide whether to brand your sale locally (White Friday) or globally, and keep one clear messag…
Best for
FashionE-commerceTechnology
Must-use
UAE National Day (Eid Al Etihad)
Must-Use EventsNational Holidays
The UAE's flagship national moment with a long weekend: travel, dining, retail offers and premium brand tributes all pe…
Best for
F&BFashionReal EstateTourismE-commerce
High opportunity
Dubai Shopping Festival
Shopping SeasonsCultural Events
Six-plus weeks of elevated retail intent and tourist inflows: align pricing, raffles and in-store experiences with the…
Best for
F&BFashionTourismE-commerceTechnology
High opportunity
Winter Travel & Festive Season
Shopping SeasonsTourism Seasons
The Gulf's best outdoor months: camping, desert trips, outdoor dining and events.
Best for
F&BFashionTourismAutomotiveEntertainment
Featured upcoming ideas
Green March Day
Launch a limited Green March Day menu or bundle inspired by unity in motion, with packaging designed to be photographed and shared.
“A taste made for Green March Day.”
World Diabetes Day
Launch a limited World Diabetes Day menu or bundle inspired by prevention, screening and healthy habits, with packaging designed to be photographed and shared.
“A taste made for World Diabetes Day.”
Oman National Day
Launch a limited Oman National Day menu or bundle inspired by dignified pride and Omani heritage, with packaging designed to be photographed and shared.
“A taste made for Oman National Day.”
Morocco Independence Day
Launch a limited Morocco Independence Day menu or bundle inspired by independence pride, with packaging designed to be photographed and shared.
“A taste made for Morocco Independence Day.”
Campaign types that work
- Limited seasonal offers
- National-moment content
- Awareness campaigns
- Collabs & influencers
- Bundles & gifting
- Contests & engagement
Get ideas for this industry
Weekly and monthly digests plus event reminders — for your countries, your industries, in your language.